Posts Tagged ‘Marketing’

06.28
11

Technology Commercialization – The P and Q is

by Tomo ·

The Law of the Hammer “Give a child a hammer, and the child is forced to use it.”

It is the law of the hammer and it seems that the thread of the technology marketing scene in the Indian context today. And in many cases, this approach seems to succeed, at least temporarily. The premise is that the customer will buy technology for technology, and a gadget or perceived need hedonistic renewal applications.

Responding to human need for novelty is only one aspect of the commercialization of technology, although it is important and can produce high dividends for the short term. However, a technology marketing strategy is based solely on this approach, probably due to a short market cycle, fast but unpredictable market penetration and rapid obsolescence. Success with high-tech products requires a combination of technical knowledge and skills in marketing. (more…)

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05.12
11

The scope of a career in marketing

by Tomo ·

Within marketing is one of the most diverse fields and offers various career opportunities to a person. Marketing is today seen as the key element that fuels the development of a business. Sales Officer of the turnover of a business, marketing is the factor that increases sales by offering greater visibility and a greater range from the public. An entity is a small company with a limited budget or a large company with a strong financial backup, it would be always a combination of the two discrete components, sales and marketing.

Marketing is crucial to generating revenue, profit powerhouse for all forms of organization. To leave an impact on the market and contribute to sales, marketing is an essential function. It is so essential that if properly implemented, the sales and ultimately more revenue in the company, but if not, then a barrier to even lift a reinforcing. (more…)

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12.19
10

Why Online Marketing Dominates Traditional Advertising?

by Tomo ·

Online marketing has become the most successful method of advertising for any kind of business on the planet during the last decade. It is lightning fast and can promote your business to thousands of potential customers daily. As marketing is a primary factor for a long and successful business, the internet facilitates this process in a way that will ensure the maximum exposure to what you are offering.

Traditional marketing is becoming more expensive and slower to produce results. It also requires much more time and effort. It often has to be done by many employees and is restricted by many barriers and regulations which make it hard to get the most beneficial results. Then along comes the internet as it makes the entire globe seem like a short alley rather than a large city where you can reach customers overseas in a matter of seconds. (more…)

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12.31
09

Ebay Nude

by Tomo ·

Whether intentional or not, the image that contains shadow image in this product is to be an interesting idea for the product marketing strategy. Maybe this photo was already removed earlier and replaced with a clearer picture and ‘clean’, before finally appears bright idea to expose the ‘error’ image-making itself. Be, a campaign slogan or phrase that comes from ‘mistakes’ that’s lucky. (more…)

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